Usama Hafeez · Product Engineer
Products, built end-to-end.
I'm Usama — a product engineer. At Braid, I built the core banking dashboard used by US banks. Before that: consumer and operations apps used by hundreds of thousands of people.
Selected work

Braid
Braid is banking infrastructure that lets community banks sponsor fintech programs. I built its core dashboard — the surface where banks run ledger, payments, fraud, and compliance operations.
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Drops
One of Kuwait's leading grocery delivery apps, with hundreds of thousands of downloads. I drove performance, revenue features, and UX overhauls.
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Tuam
A white-label platform that lets restaurants launch branded ordering and delivery apps in days — customer app and rider app, both built solo.
Read case study →Experience
Shipped the warehouse operations app solo, replacing paper-based workflows; optimized APIs and revamped core flows in the customer app; built shared SFCC/Magento packages that removed backend lock-in.
Sep 2023 — PresentBuilt the core banking dashboard used by US and international banks — transactions, compliance, fraud, multi-tenant. Role now expanding into product.
Jun 2023 — PresentCo-founded a pet-tech startup.
Jun 2023 — Jan 2025Full-stack engineering on Next.js, Java Spring Boot, and AWS.
Apr 2023 — Sep 2023Built the white-label customer app and rider app end-to-end as the sole Flutter engineer, with configuration-driven theming.
Nov 2022 — Jan 2023Built the local events & social discovery app in Flutter on AWS Amplify GraphQL, with real-time event and social features.
Jan 2022 — Aug 2022Client Flutter apps — Figma-to-Flutter builds, REST API integrations, Firebase auth.
Dec 2020 — Dec 2021About
I started as a mobile engineer and kept getting handed the whole problem — not just the code. Shipping Drops' consumer and warehouse apps, building Tuam's white-label platform solo, and architecting Braid's core banking dashboard taught me the same lesson from three angles: the product decisions and the engineering decisions are the same decisions.
That's the job I do now at Braid — product, informed by having built every layer under it.

